An account manager is the main point of contact between the company and a specific, high-value client. Account managers work with clients to create long-term relationships and build an ongoing dialogue about their needs. They are responsible for handling their client’s daily, routine tasks and giving updates on that account.
An account manager’s typical duties are not just limited to managing client relationships. They have a lot of other tasks on their plate which includes:
– Developing a business strategy for specific accounts;
– Improving client’s effectiveness with using your product/services;
– Evaluating company strengths and weaknesses;
– Creating a communications plan for the client, etc.