A sales demonstration call or in short, a sales demo, is a detailed presentation of a product or service to a potential customer.
This is the next stage after a sales discovery call, and the goal of the sales demo call is to show potential customers the features, functionality, value, and benefit of the entire product.
This way, the potential customer can have a clear understanding of how each particular feature can assist them in resolving their challenges and achieving their company’s goals, and therefore make an informed decision prior to buying it.
