Case Study With Broadhurst Digital Limited.
Using Sales.Rocks for a successful cold outreach campaign from A to Z.

Sales.Rocks case study Martin Broadhurst Digital Limited

“Using the sales sequence tool, I created a cold outreach campaign that won 6 new projects for me on the first try.

That was a very successful campaign and Sales.Rocks is the only tool that I used to manage the whole process, from start to finish.”

Martin Broadhurst

Owner and CEO

broadhurst digital

About Broadhurst Digital

Broadhurst Digital is an agency for digital strategy consultancy helping businesses grow and achieve their goals in the digital sphere. Experience and expertise in creating digital strategies (from social media advertising to CRM automation) that attract new businesses to their clients.

Industry

Digital Marketing

Company size

11-50 Employees

Headquarters

18 St Nicholas Place,
Derby, UK, DE1 3GD

The Challenge

“When I signed up for Sales.Rocks, I had a very specific use case in which I needed to identify SMEs within a specific county in the UK.

Sourcing lead data was a real challenge for me. I’ve been in roles where I’ve had to use purchased data in my marketing lists and the quality of the data was terrible as well as being quite expensive.

Sales.Rocks looked like it would be a fantastic alternative; The contact search limits were generous, I had more control over the data, and it came with a suite of other tools beyond just the contact search facility.”

The Solution

“I started by conducting a company search for organizations that met my criteria. Being able to include or exclude companies based on the NACE code, employee count, and geography was perfect.

Once I had my list, I filtered this down to a contact search. I needed to speak to business owners or marketing managers/directors. I used Sales.Rocks to identify 700 contacts, which I then narrowed down to 500 leads that were a good fit for my campaign.

Using the sales sequence tool, I started a cold email outreach campaign. Over a number of weeks, I contacted hundreds of businesses, many times, which led to many fruitful conversations.”

The Results

“At the end of the campaign, I had secured six new projects. These were organizations that I had never spoken with before and they had no prior relationship with me.

That was a very successful campaign and Sales.Rocks is the only tool that I used to manage the whole process, from start to finish.”

Sales.Rocks case study for successful cold outreach campaign

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Broadhurst Digital Case Study

Broadhurst Digital Sales.Rocks case study